Journal of Tourism and Recreation

Journal of Tourism and Recreation

ISSN: 2368-2655 (Print)    ISSN: 2368-2663 (Online)

Volume 2 (2015), No. 1, Pages 23-40

DOI: 10.12735/jotr.v2i1p23

Download Full Text:

Tourism Development in a New Democracy: Residents' Perceptions of Community-based Tourism in Mawlamyine, Myanmar

Carolin Lusby1  Kathy Eow1 

1Chaplin School of Hospitality and Tourism Management, Florida International University, Miami, Florida, USA


To Cite this Article     Article Views: 1296     Downloads: 893  Since deposited on 2015-03-24


The concept of community-based tourism (CBT) is not new, and definitions of CBT have proliferated in the years since Murphy (1985) expounded on the community involvement approach in tourism development. This study examined residents’ perceptions of CBT in Mawlamyine as a conduit for sustainable tourism amidst a climate of rapid economic and social change. Using a grounded theory approach, analysis of data collected from 14 semi-structured interviews with local residents and foreign tourists revealed that Mawlamyine’s tourism potential lies in its untouched natural resources and cultural heritage, yet is hindered by a lack of essential infrastructure and services. The city’s proximity to Mount Kyaitko, a popular tourist site, and Yangon, a major transit hub, has the potential to create strong market access to CBT projects. However, local residents cite the obscure governmental policies for obtaining permission to begin a CBT project as a major barrier.

Keywords: community, tourism, sustainability, development, perceptions

To Cite this Article: Lusby, C., & Eow, K. (2015). Tourism development in a new democracy: Residents' perceptions of community-based tourism in Mawlamyine, Myanmar. Journal of Tourism and Recreation, 2(1), 23-40.

Copyright © Carolin Lusby & Kathy Eow

Creative Commons License
This article is published under license to Science and Education Centre of North America. This is an Open Access article distributed under the terms of the Creative Commons Attribution 4.0 International License.

To make sure that you can receive messages from us, please add the '' domain to your e-mail 'safe list'. If you do not receive e-mail in your 'inbox', check your 'bulk mail' or 'junk mail' folders.

Tourism Development in a New Democracy: Residents' Perceptions of Community-based Tourism in Mawlamyine, Myanmar